# UX Oracle Templates

Use these templates as starting points. Adapt them to the decision, audience, and evidence available instead of filling every field mechanically.

## Research plan

```markdown
## Research Plan: [Project name]
Date:
Researcher:
Stakeholders:

### Research questions
1.
2.
3.

### Methods
| Method | Why | Participants | Timeline |
|---|---|---|---|

### Screener criteria
- Include:
- Exclude:

### Success criteria
- ...

### Deliverables
- Research report
- Insight summary
- Opportunity areas
```

## Interview guide

```markdown
## Interview Guide: [Study name]
Duration:
Moderator:
Note-taker:

### Warm-up
- Tell me about your role or context.
- Walk me through the last time you did [task].

### Core questions
#### Current behavior
- What happened next?
- What was difficult or easy?

#### Mental model
- When you think about [concept], what do you expect?

#### Unmet needs
- What is the hardest part?
- If you could change one thing, what would it be?

### Wrap-up
- What did I not ask that matters?
- Who else should I talk to?
```

## Persona

```markdown
## Persona: [Name]
Archetype:

| Field | Notes |
|---|---|
| Role / context | |
| Primary goal (JTBD) | |
| Secondary goal | |
| Device / environment | |
| Tech comfort | |
| Accessibility needs | |

### Behaviors (observed)
- ...

### Mental models
- [Hypothesis - source]

### Pain points
- "[Quote]" - [source]

### Motivations
- ...

### Design implications
- ...
```

## Empathy map

```markdown
## Empathy Map: [User segment]
Evidence sources:

### Says
- "..." - [source]

### Does
- ...

### Thinks
- [High confidence]
- [Medium confidence]
- [Hypothesis]

### Feels
- [High confidence]
- [Hypothesis]

### Pains
- ...

### Gains
- ...
```

## Journey map

```markdown
## Journey Map: [Task or scenario]
Persona:
Scope:

| Stage | Trigger | Actions | Thoughts | Emotions | Touchpoints | Pain points | Opportunities |
|---|---|---|---|---|---|---|---|

### Key moments of truth
1.
2.

### Backstage dependencies
- ...

### Top opportunities
1.
2.
3.
```

## Survey shell

```markdown
## Survey: [Name]
Goal:
Target:
Distribution:
Close date:
Minimum sample:

### Screener
Q1. ...

### Warm-up
Q2. ...

### Core questions
Q3. On a scale of 1-5, how easy is it to [task]?
Q4. What makes [task] difficult? [Open]
Q5. "I feel confident when I [task]."

### Satisfaction
Q6. How likely are you to recommend [product]? (0-10)
Q7. Why did you give that score? [Open]

### Demographics
Q8. ...
Q9. ...
```

## Affinity mapping canvas

```markdown
## Affinity Mapping: [Study name]
Data sources:
Participants:
Analyst:

### Raw observations
- ...

### Clusters
#### [Insight-forward label]
- Note
- Note

### Tensions
- ...

### Top insights
> [User segment] struggles to [action] because [root cause], which means [opportunity].

### How Might We questions
- HMW ...

### Prioritization
| Insight | Frequency | Severity | Priority |
|---|---|---|---|
```

## Heuristic finding

```markdown
## Finding: [Short label]
Heuristic:
Severity:
Platform:

Observation:
User impact:
Cognitive or emotional factor:
Recommendation:
Effort:
Priority:
```

## Research report structure

```markdown
# Research Report: [Study name]
Date:
Researcher:
Methods:
Participants:

## Executive summary
- Problem studied
- Methods used
- Top insights
- Top recommendations

## Methodology
- Participants
- Method details
- Limitations

## Findings
### Theme 1
- Evidence:
- Implication:

### Theme 2
- Evidence:
- Implication:

## Recommendations
| Recommendation | Insight source | Effort | Impact | Priority |
|---|---|---|---|---|

## Appendix
- Participant profiles
- Instrument or guide
- Raw-data links if available
```
